Sunday, 5 June 2011

Behind the Scenes: Making the Amazing Olympus PEN E-PL1 TV Ad

Beginners continually ask whether they can shoot video with new DSLR and ILC-M (Interchangeable Lens Cameras - Mirrorless) - whether the camera can do this or that, autofocus this or that.

Good video is not about the camera. Look at the effort (script, assistants, salaries, lighting, makeup, resources and crew) that go into a high quality video clip and the gear that they use (which dwarfs the actual decision of "which is the best camera"). And the editing skills.

The actual short video clip looks soooooooo simple and easy but there's heaps of skill, money and work behind this video shooting.

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